Like this.

It's the Omega Nebula. It didn't look nearly as defined in my own scope; I could only see the inner bit that looks like a sitting duck (this is also called the Swan Nebula, for that reason). But that's much of the joy of amateur astronomy, so much of it happens in your head, sketching in the details, seeing it in your mind's eye.
Here's another critter I saw that night. The Triffid Nebula, which brings to mind the great John Wyndham novel Day of the Triffids.

It didn't look quite this clear in my own scope either, though I could just make out the dust lanes. But there is a wealth of activity going on in there, stars in their first birth throes, flinging out tremendous amounts of gas and dust, forming spheres, pillars, small dark knots called Bok Globules (love that term). A detail of this nebula, taken by the Hubble:
So yeah, what you're seeing in your eye is a smudge of white and gray, with a few discernible dark lanes inside it, the barest hint of color. But in your mind you know there is so much more lurking deep in there, waiting for your inner vision to discover it.
For those of you keeping score at home, I also found M22 (a globular cluster, very pretty, picture below), M25 and M28 (open clusters, and disappointing), and the gorgeous Lagoon nebula. My electronic starfinder has been broken for a year, so I found these all the good old fashioned way, pointing it up at the sky and poking around til I found what I was looking for.
